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volume editor, Mary Frances Luce ; contributors, Barbara E. Kahn, Punam Anand Keller
Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 4
Available at 6 libraries
Mary Frances Luce, James R. Bettman, and John W. Payne
University of Chicago Press c2001 Monographs of the journal of consumer research / Deborah Roedder John, editor no. 1
Available at 31 libraries