1987 AMA educators' proceedings

Author(s)

• Douglas, Susan P.
• American Marketing Association

Bibliographic Information

1987 AMA educators' proceedings

editors, Susan Douglas ... [et al.]

（Proceedings series / American Marketing Association, no. 53）

American Marketing Association, 1987

Details

• NCID: BA01531797
• ISBN:
  • 0877571821
• LCCN: 87018680
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago, Ill.
• Pages/Volumes: xiv, 287 p.
• Size: 28 cm
• Classification:
  • LCC : HF5411
  • DC19 : 658.8
• Subject Headings:
  • LCSH : Marketing -- Congresses
  • LCSH : Marketing research -- Congresses
  • LCSH : Export marketing -- Congresses
• Parent Bibliography ID:
  • BA01253220