Television advertising and televangelism : discourse analysis of persuasive language

Author(s)

• Schmidt, Rosemarie
• Kess, Joseph F.

Bibliographic Information

Television advertising and televangelism : discourse analysis of persuasive language

Rosemarie Schmidt and Joseph F. Kess

（Pragmatics & beyond : an interdisciplinary series of language studies, VII:5）

J. Benjamins Pub., 1986

• : us
• : eur

Note

Bibliography: p.[83]-88

Details

• NCID: BA03864542
• ISBN:
  • 1556190069
  • 9027225559
• LCCN: 87015812
• Country Code: ne
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Amsterdam ; Philadelphia
• Pages/Volumes: vi, 88 p.
• Size: 22 cm
• Classification:
  • LCC : P301.5.P47
  • DC19 : 808.5/0141
• Subject Headings:
  • LCSH : Persuasion (Rhetoric)
  • LCSH : Television advertising -- Language
  • LCSH : Television in religion
  • LCSH : Evangelistic work -- Language
• Parent Bibliography ID:
  • BA00196992