Straight talk about attitude research
著者
書誌事項
Straight talk about attitude research
（Proceedings series / American Marketing Association）
American Marketing Association, 1982
- : pbk
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注記
"Papers delivered to attendees at the AMA's 12th Annual Attitude Research Conference held at the Homestead in Hot Springs, Virginia from April 5-8, 1981"--Foreword
Includes bibliographies
