Changing marketing and marketing change : 1970 Spring Conference, abstracts of papers

著者

• Borden, Neil H., Jr.
• Gale, Christopher
• American Marketing Association

書誌事項

Changing marketing and marketing change : 1970 Spring Conference, abstracts of papers

edited by, Neil H. Borden, Jr., Christopher Gale

（Series / American Marketing Association, 31）

University Microfilms International, [1970]

注記

"1970 International Marketing Congress, March 30 - April 2, Muehlebach Hotel, Kansas City, Mo."

Facsim. of: Chicago : American Marketing Association, [1970]

詳細情報

• NII書誌ID(NCID): BA13071286
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Ann Arbor, MI
• ページ数/冊数: vi, 56 p.
• 大きさ: 24 x 30 cm
• 親書誌ID:
  • BA11802460