Survey research methods

書誌事項

Survey research methods

Floyd J. Fowler, Jr.

(Applied social research methods series, v. 1)

Sage Publications, c1993

2nd ed

  • : pbk

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注記

Includes bibliographical references (p. 149-153) and index

内容説明・目次

内容説明

This new edition of the bestselling Survey Research Methods aims to give those who collect, analyze or read about survey data a sound basis for evaluating data collection procedures. With an emphasis on the importance of minimizing nonsampling errors through good question design, good quality interviewing and high response rates, this book will help readers understand the relationship of the details of data collection to figures and statistics based on the survey. Presenting the most up-to-date methodological knowledge on survey research, the new edition covers: the role of microcomputers in data collection and data entry procedures; the latest research findings on the training and supervision of interviewers; and significant developments in question design and evaluation.

目次

Introduction Sampling Nonresponse Implementing a Sample Design Methods of Data Collection Designing Questions to be Good Measures Design and Evaluating Survey Questions Survey Interviewing Preparing Survey Data for Analysis Ethical Issues in Survey Research Providing Information About Survey Methods Survey Error in Perspective

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詳細情報

  • NII書誌ID(NCID)
    BA20319086
  • ISBN
    • 0803950489
    • 0803950497
  • LCCN
    92021519
  • 出版国コード
    us
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Newbury Park
  • ページ数/冊数
    x, 156 p.
  • 大きさ
    22 cm
  • 分類
  • 件名
  • 親書誌ID
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