The adoption of marketing and sales automation : a model to explore benefits and risks
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Bibliographic Information
The adoption of marketing and sales automation : a model to explore benefits and risks
（Report / Marketing Science Institute, no. 91-111）
Marketing Science Institute, c1991
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Research Institute for Economics & Business Administration (RIEB) Library , Kobe University図書
658.8-525s081000087429*
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Note
"Working paper"--T.p.
Bibliography: p. 35-42