Marketing and the brand manager

Author(s)

    • Medcalf, Gordon

Bibliographic Information

Marketing and the brand manager

by Gordon Medcalf

(The commonwealth and international library of science, technology, engineering and liberal studies, The essentials of marketing series)

Pergamon Press, 1967

[1st ed.]

Available at  / 10 libraries

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Note

Includes index

Details

  • NCID
    BA20992902
  • LCCN
    67026691
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Oxford
  • Pages/Volumes
    xv, 252 p.
  • Size
    20 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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