Contemporary American marketing : readings on the changing market structure

Bibliographic Information

Contemporary American marketing : readings on the changing market structure

edited by Harper W. Boyd, Jr., and Richard M. Clewett

R.D. Irwin, 1962

Rev. ed

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Note

Includes bibliographical references

Details

  • NCID
    BA28195974
  • LCCN
    62018176
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Homewood, Ill.
  • Pages/Volumes
    x, 402 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
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