The internationalization of SMEs : the Interstratos project

著者

• Haahti, Antti Juhani
• Hall, Graham
• Donckels, Rik

書誌事項

The internationalization of SMEs : the Interstratos project

edited by Antti Haahti, Graham Hall and Rik Donckels

（Routledge advances in management and business studies, 8）

Routledge, 1998

注記

Includes bibliographical references and index

内容説明・目次

内容説明

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market. It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA35347449
• ISBN:
  • 0415133335
• LCCN: 97023331
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London ; New York
• ページ数/冊数: xiv, 185 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HD2844
  • DC21 : 338.8/884
• 件名:
  • LCSH : International business enterprises -- Europe -- Case studies -- Congresses
  • LCSH : Small business -- Europe -- Growth -- Case studies -- Congresses
  • LCSH : Export marketing -- Europe -- Case studies -- Congresses
• 親書誌ID:
  • BA29451978