European marketing data and statistics
Author(s)
Bibliographic Information
European marketing data and statistics
(Marketing handbooks)
Euromonitor International, c2006
42nd ed., 2007
- Other Title
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European marketing data and statistics 2007
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Note
Includes index
Description and Table of Contents
Description
Now in its 42nd edition, this highly acclaimed book presents hard-to-find demographic, economic and marketing data for 44 European countries. The value of this book is that research is presented in easy to use tables that allow comparisons between countries. At a glance you can compare similarities and differences in population, home ownership, expenditure trends, crime statistics and much more. It is an essential tool for every library and marketing department.
by "Nielsen BookData"