European marketing data and statistics

書誌事項

European marketing data and statistics

(Marketing handbooks)

Euromonitor International, c2006

42nd ed., 2007

タイトル別名

European marketing data and statistics 2007

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注記

Includes index

内容説明・目次

内容説明

Now in its 42nd edition, this highly acclaimed book presents hard-to-find demographic, economic and marketing data for 44 European countries. The value of this book is that research is presented in easy to use tables that allow comparisons between countries. At a glance you can compare similarities and differences in population, home ownership, expenditure trends, crime statistics and much more. It is an essential tool for every library and marketing department.

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