Pragmatics across languages and cultures
Author(s)
Bibliographic Information
Pragmatics across languages and cultures
(Handbooks of pragmatics / editors, Wolfram Bublitz, Andreas H. Jucker, Klaus P. Schneider, v. 7)
De Gruyter Mouton, c2010
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmatics in Corporate Culture Communication, covering a wide range of topics, from speech acts and politeness issues to Lingua Franca and Corporate Crises Communication. The approach is theoretical, methodological as well as applied, with a focus on authentic, interactional data. All articles are written by renowned leading specialists, who provide in-depth, up-to-date overviews, and view new directions and visions for future research.
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