"Radical" experiential views : the consumption experience and customer value

書誌事項

"Radical" experiential views : the consumption experience and customer value

volume editor, Elizabeth C. Hirschman ; contributors, Martina G. Gallarza, Raquel Sánchez-Fernández, Bernd H. Schmitt

(Legends in consumer behavior, . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 2)

Sage, 2015

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注記

Set ISBN of "Morris B. Holbrook": 9788132118602

Includes bibliographical references

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