Bibliographic Information

Interpretive approaches

volume editor, John O'Schaughnessy ; contributors, Stephen Brown, John Deighton, David Glen Mick

(Legends in consumer behavior, . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 8 . Qualitative methods ; pt. 1)

Sage, 2015

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Set ISBN of "Morris B. Holbrook": 9788132118602

Includes bibliographical references

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