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editors, Patrick E. Murphy ... [et al.]
American Marketing Association c1983 Proceedings series / American Marketing Association no. 49
: pbk
Available at 13 libraries
Patrick E. Murphy, Eugene R. Laczniak
American Marketing Association c1980 Monograph series - American Marketing Association #11
Available at 6 libraries
edited by Philip D. Cooper, William J. Kehoe, Patrick E. Murphy
American Marketing Association c1978 Proceedings series / American Marketing Association