1986 AMA Winter Educators' Conference : marketing Education : knowledge development, dissemination, and utilization

著者

• AMA Winter Educators' Conference
• Guiltinan, Joseph P.
• Achabal, Dale
• American Marketing Association

書誌事項

1986 AMA Winter Educators' Conference : marketing Education : knowledge development, dissemination, and utilization

edited by Joseph Guiltinan, Dale Achabal

（Proceedings series / American Marketing Association）

American Marketing Association, c1986

注記

Includes index

詳細情報

• NII書誌ID(NCID): BA07090901
• ISBN:
  • 087757183X
• LCCN: 86017263
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago, Ill.
• ページ数/冊数: ix, 229 p.
• 大きさ: 28 cm
• 分類:
  • LCC : HF5411
  • DC19 : 658.8/.001
• 件名:
  • LCSH : Marketing -- Congresses
  • LCSH : Marketing research -- Congresses
• 親書誌ID:
  • BA01253220