Legends in consumer behavior

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Legends in consumer behavior

Sage

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関連文献: 43件中  21-40を表示

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  • Marketing versus consumer research

    volume editor, Ronald Paul Hill ; contributors, Harold H. Kassarjian, Kent B. Monroe, John F. Sherry, Jr

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 13 . Macromarketing applications ; pt. 2

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  • Ethical concerns, social issues, and animal companions

    volume editor, Clifford J. Shultz, II ; contributors, Gene R. Laczniak, N. Craig Smith, Debra L. Stephens

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 12 . Macromarketing applications ; pt. 1

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  • Marketing applications : branding, communications, and strategy

    volume editor, Pierre Berthon ; contributors, Arjun Chaudhuri, Gita V. Johar, Randall Rothenberg

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 11

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  • Subjective personal introspection

    volume editor, Stephen J. Gould ; contributors, Russell Belk, Markus Wohlfeil, Arch G. Woodside

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 10 . Qualitative methods ; pt. 3

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  • Symbolic consumer behavior or consumption symbolism

    volume editor, Alan Bradshaw ; contributors, Marylouise Caldwell, John W. Schouten, Craig J. Thompson

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 9 . Qualitative methods ; pt. 2

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  • Interpretive approaches

    volume editor, John O'Schaughnessy ; contributors, Stephen Brown, John Deighton, David Glen Mick

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 8 . Qualitative methods ; pt. 1

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  • Quantitative methods : MDS, MDA, CCA, and beyond

    volume editor, William L. Moore ; contributors, Donna L. Hoffman, Donald R. Lehmann, Russell S. Winer

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 7

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  • Nostalgia and age-related preferences

    volume editor, Robert M. Schindler ; contributors, Susan L. Holak, Pauline Maclaran, Jonathan E. Schroeder

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 6

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  • Effects of personality, class, and expertise

    volume editor, Michela Addis ; contributors, Douglas Brownlie, Mark C. Gridley, Kathleen T. Lacher

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 5 . Esthetics and tastes ; pt. 2

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  • Art and entertainment

    volume editor, Finola Kerrigan ; contributors, Suman Basuroy ... [et al.]

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 4 . Esthetics and tastes ; pt. 1

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  • Emotions

    volume editor, Meryl P. Gardner ; contributors, Rajeev Batra, William J. Havlena, T.J. Olney

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 3

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  • "Radical" experiential views : the consumption experience and customer value

    volume editor, Elizabeth C. Hirschman ; contributors, Martina G. Gallarza, Raquel Sánchez-Fernández, Bernd H. Schmitt

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 2

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  • Traditional decision-oriented approaches : attitude, information-processing, and features-perceptions-affect models

    volume editor, Joel Huber ; contributors, Mark I. Alpert, Barbara E. Kahn, James J. Kellaris

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 1

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  • Magic and religion in consumption practices

    volume editor, Robert V. Kozinets ; contributors, Thomas C. O'Guinn, Diego Rinallo, Darach Turley

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 10

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  • Discipline and liberation in consumption

    volume editor, Craig J. Thompson ; contributors, Stephen Brown, Morris B. Holbrook, Rohit Varman

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 9

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  • Collecting, luxury, and the production of consumer desire

    volume editor, Søren Askegaard ; contributors, Margaret K. Hogg, Rosa Llamas, David Glen Mick

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 8

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  • Gift-giving, sharing, and consumption holidays

    volume editor, Cele Otnes ; contributors, Domen Bajde, Eileen Fischer, Junko Kimura

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 7

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  • Globalism and consumption

    volume editor, Samuel K. Bonsu ; contributors, Dannie Kjeldgaard, Ekant Veer, Lisa Peñaloza

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 6

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  • Historical and cultural approaches to consumption

    volume editor, Janeen Arnold Costa and Gary J. Bamossy ; contributors, Jan Brace-Govan, Terrence H. Witkowski, Xin Zhao

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 5

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  • Consumer sense of self and identity

    volume editor, John W. Schouten ; contributors, Aaron Ahuvia, Ayalla Ruvio, Kelly Tian

    Sage 2014 Legends in consumer behavior . Russell W. Belk / series editor, Jagdish N. Sheth ; v. 4

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詳細情報

  • NII書誌ID(NCID)
    BB16090295
  • 出版国コード
    us
  • タイトル言語コード
    eng
  • 本文言語コード
    und
  • 出版地
    Los Angeles
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