Attitudes, brand loyalty, and perceived risk

著者

• Jacoby, Jacob
• Kaplan, Leon B.
• Holbrook, Morris B.
• Buck, Meera J.
• Hollander, Steven
• Sheth, Jagdish N.

書誌事項

Attitudes, brand loyalty, and perceived risk

volume editor, Leon B. Kaplan ; contributors, Morris B. Holbrook, Meera J. Buck, Steven Hollander

（Legends in consumer behavior, . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 2 . The early years）

Sage, 2015

注記

Set ISBN for "Jacob Jacoby": 9789351501244

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BB22233921
• LCCN: 2015002167
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Los Angeles
• ページ数/冊数: xxix, 240 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415.32
  • DC23 : 658.8/342
• 件名:
  • LCSH : Consumer behavior
  • LCSH : Consumption (Economics)
• 親書誌ID:
  • BB16090295