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volume editor, Maureen (Mimi) Morrin ; contributors, Jerre B. Swann, Aradhna Krishna, Glenn L. Christensen
Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 6-7
pt. 1 , pt. 2
Available at 1 libraries
C. Samuel Craig and Susan P. Douglas
Wiley c2005 3rd ed
: pb
Available at 23 libraries
Wiley c2000 2nd ed
: pbk
Available at 28 libraries
Susan P. Douglas, C. Samuel Craig
McGraw-Hill c1995 International ed McGraw-Hill international editions . Marketing and advertising series
Available at 4 libraries
McGraw-Hill c1995 McGraw-Hill series in marketing
Available at 30 libraries
edited by Avijit Ghosh, C. Samuel Craig
Garland Pub. 1986 The History of advertising : 40 major books in facsimile
Available at 17 libraries
edited by C. Samuel Craig, Avijit Ghosh
Garland Pub. 1986, c1985 The History of advertising : 40 major books in facsimile
Available at 18 libraries
edited by C. Samuel Craig, Brian Sternthal
Prentice-Hall c1983 PH/AMA series in marketing , Prentice-Hall international series in management
: , : pbk
Available at 34 libraries
Brian Sternthal, C. Samuel Craig
Prentice-Hall c1982
Available at 26 libraries
Garland Pub