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Samuel C. Certo, J. Paul Peter
McGraw-Hill c1990 McGraw-Hill international editions . Management series
Available at 2 libraries
C. Kendrick Gibson
McGraw-Hill c1990
Available at 1 libraries
J. Paul Peter, Jerry C. Olson
Irwin c1990 2nd ed The Irwin series in marketing
Available at 31 libraries
McGraw-Hill c1990 McGraw-Hill series in management
Available at 10 libraries
Available at 13 libraries
J. Paul Peter, James H. Donnelly, Jr
BPI/Irwin 1989 2nd ed
Available at 12 libraries
BPI/Irwin 1988 4th ed
:pbk.
Business Publications 1988 4th ed
pbk.
Available at 8 libraries
Random House, Business Division c1988 1st ed
Available at 6 libraries
Irwin 1987 The Irwin series in marketing
Business Publications 1986
Business Publications 1985 3rd ed
Available at 7 libraries
compiled by J. Paul Peter, Michael L. Ray
American Marketing Association 1984
: pbk
J. Paul Peter, James H. Donnelly, Jr., Lawrence X. Tarpey
Business Publications 1982 Rev. ed
Lawrence X. Tarpey, James H. Donnelly, Jr., J. Paul Peter
Business Publications 1979
