ID:DA08283689
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David A. Aaker, Christine Moorman
Wiley c2023 12th ed
: pbk
Available at 2 libraries
edited by Robert W. Palmatier, Christine Moorman, Ju-Yeon Lee
E. Elgar c2019
: cased
Available at 9 libraries
volume editor, Christine Moorman ; contributors, Richard P. Bagozzi ... [et al.]
Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 1
: hb
Available at 8 libraries
volume editor, Gerard J. Tellis ; contributors, Christine Moorman, Mohanbir Sawhney
Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 6
Available at 5 libraries
volume editor, David J. Reibstein ; contributors, George S. Day, Dominique Hanssens, Christine Moorman
Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 4
Available at 7 libraries
George S. Day, Christine Moorman
McGraw-Hill c2010
Available at 3 libraries
Christine Moorman and Donald R. Lehmann, editors
Marketing Science Institute c2004
Available at 1 libraries
Roland T. Rust, Christine Moorman
Marketing Science Institute 2000 Report / Marketing Science Institute no. 00-120 . Working paper series
Anne S. Miner, Christine Moorman, Paula Bassoff
Marketing Science Institute c1997 Report / Marketing Science Institute no. 97-110
Christine Moorman
Marketing Science Institute c1997 Report / Marketing Science Institute no. 97-121
Christine Moorman, Jon R. Austin
Marketing Science Institute c1995 Report / Marketing Science Institute no. 95-116
Available at 4 libraries
Christine Moorman, Rohit Deshpandé, Gerald Zaltman
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-111
