Legends in consumer behavior

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Legends in consumer behavior

Sage

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  • Causes of brand attachment and its effet on consumers' information processing, evaluations, and behaviors

    volume editor, Debbie MacInnis ; contributors, Bernd Schmitt, Matthew Thomson

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 5

    : HB

    Available at 3 libraries

  • Brand strategy

    volume editor, Vanessa Patrick ; contributors, Rohini Ahluwalia, Jennifer Edson Escalas

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 4

    : HB

    Available at 3 libraries

  • Decision-making and choice decision

    volume editor, Richard J. Lutz ; contributors, Joseph W. Alba, James R. Bettman

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 3

    : HB

    Available at 3 libraries

  • Involvement and reference group influence

    volume editor, Joseph R. Priester ; contributors, Frank Kardes, Judy Zaichkowsky

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 2

    : HB

    Available at 3 libraries

  • The role of familiarity and knowledge in consumer behavior

    volume editor, Mita Sujan ; contributors, Merrie Brucks, Akshay Rao

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 1

    : HB

    Available at 3 libraries

  • Attitude, identity, and influence

    volume editor, Jennifer Edson Escalas ; contributors, Harold H. Kassarjian, Richard J. Lutz, Darren W. Dahl

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 6

    Available at 6 libraries

  • Recent work on consumer information processing

    volume editor, Itamar Simonson ; contributors, Gal Zauberman, Aimee Drolet, Benjamin C. Rossi

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 5

    Available at 6 libraries

  • Emotion, adaptive decision making, and consumer behavior

    volume editor, Mary Frances Luce ; contributors, Barbara E. Kahn, Punam Anand Keller

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 4

    Available at 6 libraries

  • Adaptive decision making

    volume editor, John W. Payne ; contributors, Ziv Carmon, Eric J. Johnson, Jonathan Levav

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 3

    Available at 6 libraries

  • Marketing applications

    volume editor, Mita Sujan ; contributors, Kevin Lane Keller, Deborah Roedder John, Robert J. Meyer

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 2 . Consumer information processing

    Available at 6 libraries

  • Decision making

    volume editor, John G. Lynch, Jr. ; contributors, Peter L. Wright, Joseph W. Alba, Dipankar Chakravarti

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 1 . Consumer information processing

    Available at 6 libraries

  • Methods and measures : selected papers

    volume editor, Alfred Kuss ; contributors, David Mazursky ... [et al.]

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 8

    Available at 1 libraries

  • Legal considerations applying to consumer decision making and purchase behavior

    volume editor, Maureen (Mimi) Morrin ; contributors, Jerre B. Swann, Aradhna Krishna, Glenn L. Christensen

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 6-7

    pt. 1 , pt. 2

    Available at 1 libraries

  • Pre-decision information accessing and behavioal process technology (BPT)

    volume editor, James J. Jaccard ; contributors, David Brinberg, Paul M. Herr

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 5

    Available at 1 libraries

  • The fourth P : advertising and personal selling

    volume editor, Wayne D. Hoyer ; contributors, Michael R. Solomon, David Glen Mick

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 4

    Available at 1 libraries

  • Information overload and quality perception

    volume editor, George J. Szybillo ; contributors, Durairaj Maheswaran, Curtis P. Haugtvedt, Jeff Galak

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 3 . The early years

    Available at 1 libraries

  • Attitudes, brand loyalty, and perceived risk

    volume editor, Leon B. Kaplan ; contributors, Morris B. Holbrook, Meera J. Buck, Steven Hollander

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 2 . The early years

    Available at 1 libraries

  • Helping define the field and expand its horizons

    volume editor, Jerry C. Olson ; contributors, Gerald Zaltman, Rick Jacobs, Glenn L. Christensen

    Sage 2015 Legends in consumer behavior . Jacob Jacoby / series editor, Jagdish N. Sheth ; v. 1

    Available at 1 libraries

  • Scholarship and creativity

    volume editor, William L. Wilkie ; contributors, Phil Harris, Sidney J. Levy, Brian Wansink

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 15 . Inspirational applications ; pt. 2

    Available at 4 libraries

  • Marketing education

    volume editor, Herbert Jack Rotfeld ; contributors, James M. Hulbert, Arthur J. Kover, Robert N. Stinerock

    Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 14 . Inspirational applications ; pt. 1

    Available at 4 libraries

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Details
  • NCID
    BB16090295
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    und
  • Place of Publication
    Los Angeles
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