著者
書誌事項
The Marketing series
Butterworth-Heinemann
この図書・雑誌をさがす
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1
- Internal marketing : tools and concepts for customer-focused management
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Pervaiz K. Ahmed and Mohammed Rafiq
Butterworth-Heinemann 2002 The Marketing series
所蔵館8館
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2
- Fashion marketing : contemporary issues
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edited by Tony Hines and Margaret Bruce
Butterworth-Heinemann 2001 The Marketing series
所蔵館9館
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3
- Strategic marketing management 1999-2000 : planning and control, analysis and decision
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Paul Fifield and Colin Gilligan
Butterworth-Heinemann 1999 The CIM workbook series , The Marketing series
所蔵館3館
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4
- The marketing book
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edited by Michael J. Baker
Butterworth-Heinemann 1999 4th ed The Marketing series
所蔵館6館
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5
- Marketing plans : how to prepare them, how to use them
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Malcolm McDonald
Butterworth-Heinemann 1999 4th ed The Marketing series
所蔵館6館
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6
- Strategic marketing : planning and control
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Graeme Drummond, John Ensor
Butterworth-Heinemann published in associtaion with the Chartered Instutute of Marketing 1999 The Marketing series . Student
所蔵館6館
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7
- Marketing strategy
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Paul Fifield
Butterworth-Heinemann c1998 2nd ed The Marketing series professional
所蔵館1館
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8
- Relationship marketing for competitive advantage : winning and keeping customers
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Adrian Payne ... [et al.]
Butterworth-Heinemann 1998 The Marketing series . Professional development
: pbk
所蔵館12館
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9
- Creating powerful brands : in consumer, service and industrial markets
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Leslie de Chernatony and Malcolm MacDonald
Butterworth-Heinemann 1998 2nd ed The Marketing series professional
所蔵館8館
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10
- International marketing
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Stanley J. Paliwoda, Michael. J. Thomas
Butterworth-Heinemann 1998 3rd ed The Marketing series
所蔵館13館
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11
- Marketing in the not-for-profit sector
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Margaret Kinnell and Jeniffer MacDougall
Butterworth-Heinemann 1997 The Marketing series . Professional development
所蔵館10館
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12
- Marketing logistics
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Martin Christopher ; with case study contributions by Helen Peck
Butterworth-Heinemann 1997 The Marketing series Professional development
所蔵館18館
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13
- Understanding customers
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Chris Rice
Butterworth-Heinemann 1997 2nd ed The Marketing series . Student
所蔵館5館
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14
- International marketing strategy, 1996-97
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Paul Fifield and Keith Lewis
Butterworth-Heinemann 1996 The CIM student workbook series Marketing , The Marketing series
所蔵館1館
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15
- Marketing operations 1996-97
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Mike Worsam
Butterworth-Heinemann 1996 The Marketing series , The CIM workbook series Marketing
所蔵館1館
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16
- Effective management for marketing 1996-97
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Angela Hatton and Mike Worsam
Butterworth Heinemann on behalf of the Chartered Institute of Marketing 1996 The CIM student workbook series marketing , The Marketing series
所蔵館1館
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17
- Management information for marketing and sales 1996-97
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Tony Hines
Butterworth Heinemann 1996 The CIM student workbook series Marketing , The Marketing series
所蔵館1館
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18
- The CIM diploma case study book, 1996-97
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Paul Fifield and David J. Pearson
Butterworth Heinemann 1996 The Marketing series Student
所蔵館3館
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19
- Sales and marketing environment 1996-97
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Mike Oldroyd
Butterworth Heinemann 1996 The Marketing series , The CIM student workbook series marketing
所蔵館2館
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20
- Marketing fundamentals 1996-97
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Geoff Lancaster and Frank Withey
Butterworth-Heinemann 1996 The Marketing series , The CIM student workbook series Marketing
所蔵館2館