著者
書誌事項
Ronald series on marketing management
Wiley
この図書・雑誌をさがす
関連文献: 13件中 1-13を表示
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1
- The creative mystique : how to manage it, nurture it, and make it pay
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John M. Keil
Wiley c1985 Ronald series on marketing management
所蔵館10館
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2
- Developing effective communications strategy : a benefit segmentation approach
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Russell I. Haley
Wiley 1985 Ronald series on marketing management ISSN:0275-875X
est.
所蔵館16館
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3
- Industrial marketing strategy
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Frederick E. Webster, Jr
Wiley c1984 2nd ed Ronald series on marketing management
所蔵館21館
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4
- Promotion : a guide to effective promotional planning, strategies, and executions
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Dan Ailloni-Charas
Wiley c1984 Ronald series on marketing management
est.
所蔵館19館
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5
- Developing business strategies
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David A. Aaker
Wiley c1984 Ronald series on marketing management
所蔵館50館
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6
- Field sales management
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Frederick E. Webster, Jr.
Wiley c1983 Ronald series on marketing management
所蔵館11館
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7
- Global strategic management
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William H. Davidson
Wiley c1982 Ronald series on marketing management
所蔵館41館
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8
- Consumer research for management decisions
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Melvin Prince, with the collaboration of Irene A. Silbert
Wiley c1982 Ronald series on marketing management
所蔵館22館
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9
- Handbook of selling : psychological, managerial, and marketing bases
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Gary M. Grikscheit, Harold C. Cash, W.J.E. Crissy
Wiley c1981 Ronald series on marketing management
所蔵館16館
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10
- Market planning for new industrial products
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Jean-Marie Choffray, Gary L. Lilien
Wiley c1980 Ronald series on marketing management
所蔵館20館
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11
- Developing new products and repositioning mature brands : a risk-reduction system that produces investment alternatives
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Eugene J. Cafarelli
Wiley c1980 Ronald series on marketing management
所蔵館24館
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12
- Field sales performance appraisal
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Clark Lambert
Wiley c1979 Ronald series on marketing management
所蔵館5館
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13
- Industrial marketing research
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William E. Cox, Jr
Wiley c1979 Ronald series on marketing management
所蔵館20館