ID:DA04170079
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volume editor, John G. Lynch, Jr. ; contributors, Peter L. Wright, Joseph W. Alba, Dipankar Chakravarti
Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 1 . Consumer information processing
Available at 6 libraries
volume editor, Richard J. Lutz ; contributors, Michael J. Houston, Peter L. Wright, Harold H. Kassarjian
Sage 2010 Legends in marketing . Jagdish N. Sheth / set editor, Balaji C. Krishnan ; v. 1
: hb
Available at 24 libraries
Peter Wright, Mark J. Kroll, John A. Parnell
Prentice Hall c1998 4th ed, international ed.
Prentice Hall c1998 4th ed
: concepts , : cases
Available at 19 libraries
Prentice Hall International c1996 3rd ed., Prentice Hall international editions
Available at 4 libraries
Prentice Hall c1996 3rd ed
Available at 5 libraries
Available at 12 libraries
Peter L. Wright
Routledge 1996 Elements of business series
: hbk , : pbk
Available at 15 libraries
Peter L. Wright and David S. Taylor
Prentice Hall 1994 2nd ed
: pbk
Peter Wright, John A. Parnell, Mark J. Kroll
Allyn and Bacon c1993
Available at 10 libraries
David S. Taylor, Peter L. Wright
Prentice-Hall 1988
Available at 2 libraries
Prentice/Hall International c1984
pbk.
[by] Peter L. Wright
published for the Institute of Race Relations, London, [by] Oxford U.P. 1968