著者
書誌事項
McGraw-Hill series in marketing
McGraw-Hill
この図書・雑誌をさがす
-
21
- Marketing challenges : cases & exercises
-
[edited by] Christopher H. Lovelock, Charles B. Weinberg
McGraw-Hill c1993 3rd ed McGraw-Hill series in marketing
所蔵館7館
-
22
- Fundamentals of marketing
-
William J. Stanton, Michael J. Etzel, Bruce J. Walker
McGraw-Hill c1994 10th ed McGraw-Hill series in marketing
International ed.
所蔵館29館
-
23
- Consumer behavior : concepts and applications
-
David L. Loudon, Albert J. Della Bitta
McGraw-Hill c1993 4th ed McGraw-Hill series in marketing
所蔵館8館
-
24
- Product planning and management : designing and delivering value
-
William L. Moore, Edgar A. Pessemier
McGraw-Hill c1993 McGraw-Hill series in marketing
所蔵館12館
-
25
- Cases inmarketing management
-
Joseph P. Guiltinan,Gordon W. Paul
McGraw-Hill c1992 International ed. McGraw-Hill series in marketing , McGraw-Hill international editions
所蔵館2館
-
26
- Marketing
-
Courtland L. Bovée, John V. Thill
McGraw-Hill c1992 McGraw-Hill series in marketing
所蔵館4館
-
27
- Strategic marketing channel management
-
Donald J. Bowersox, M. Bixby Cooper
McGraw-Hill c1992 International ed. McGraw-Hill international editions . Management series , McGraw-Hill series in marketing
所蔵館6館
-
28
- Professional sales management
-
Rolph E. Anderson, Joseph F. Hair, Jr., Alan J. Bush
McGraw-Hill c1992 2nd ed McGraw-Hill series in marketing
所蔵館3館
-
29
- Strategic marketing channel management
-
Donald J. Bowersox, M. Bixby Cooper
McGraw-Hill c1992 McGraw-Hill series in marketing
所蔵館31館
-
30
- Marketing research : an applied approach
-
Thomas C. Kinnear, James R. Taylor
McGraw-Hill c1991 4th ed McGraw-Hill series in marketing
所蔵館8館
-
31
- Marketing management : strategies and programs
-
Joseph P. Guiltinan, Gordon W. Paul
McGraw-Hill c1991 4th ed McGraw-Hill series in marketing
所蔵館5館
-
32
- Fundamentals of marketing
-
William J. Stanton, Michael J. Etzel, Bruce J. Walker
McGraw-Hill c1991 9th ed McGraw-Hill series in marketing
: pbk.
所蔵館14館
-
33
- Purchasing and materials management : text and cases
-
Donald W. Dobler, David N. Burt, Lamar Lee, Jr
McGraw-Hill Pub. Co. c1990 5th ed McGraw-Hill series in management , McGraw-Hill series in marketing
所蔵館4館
-
34
- Pricing : making profitable decisions
-
Kent B. Monroe
McGraw-Hill Pub. Co. c1990 2nd ed McGraw-Hill series in marketing
所蔵館8館
-
35
- Pricing : making profitable decisions
-
Kent B. Monroe
McGraw-Hill c1990 2nd ed McGraw-Hill series in marketing
: pbk.
所蔵館11館
-
36
- Marketing challenges : cases and exercises . Optional personal computer software
-
[edited by] Christopher H. Lovelock, Charles B. Weinberg . John D. Claxton, Charles B. Weinberg
McGraw-Hill c1989 2nd ed McGraw-Hill series in marketing
所蔵館10館
-
37
- Marketing
-
Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry
McGraw-Hill c1988 International student ed. McGraw-Hill series in marketing
: pbk
所蔵館2館
-
38
- Markops : the simulation for marketing training
-
Jean-Claude Larréché
McGraw-Hill Book Company c1988 McGraw-Hill series in marketing
: student version
所蔵館1館
-
39
- Selling, principles and practices
-
Frederic A. Russell, Frank H. Beach, Richard H. Buskirk, with Bruce D. Buskirk
McGraw-Hill c1988 12th ed McGraw-Hill series in marketing
所蔵館3館
-
40
- Marketing
-
Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry
McGraw-Hill c1988 McGraw-Hill series in marketing
所蔵館11館