Malcolm McDonald and Beth Rogers

Butterworth-Heinemann 1998

Available at 10 libraries

Martin Christopher ; with case study contributions by Helen Peck

Butterworth-Heinemann 1997 The Marketing series Professional development

Available at 18 libraries

Paul Fifield and Keith Lewis

Butterworth-Heinemann 1996 The CIM student workbook series Marketing , The Marketing series

Available at 1 libraries

Angela Hatton and Mike Worsam

Butterworth Heinemann on behalf of the Chartered Institute of Marketing 1996 The CIM student workbook series marketing , The Marketing series

Available at 1 libraries

Paul Fifield and David J. Pearson

Butterworth Heinemann 1996 The Marketing series Student

Available at 3 libraries

Geoff Lancaster and Frank Withey

Butterworth-Heinemann 1996 The Marketing series , The CIM student workbook series Marketing

Available at 2 libraries

edited by Normam Hart

Butterworth-Heinemann 1995 4th ed Chartered Institute of Marketing/Butterworth-Heinemann marketing series

Available at 1 libraries

Tony Hines

Butterworth Heinemann on behalf of the Chartered Institute of Marketing 1995 The CIM student workbook series Marketing , The Marketing series

Available at 1 libraries

Paul Fifield and Keith Lewis

Butterworth-Heinemann 1995 The CIM student workbook series Marketing , The Marketing series

1997-98

Available at 4 libraries

Angela Hatton and Mike Worsam

Butterworth Heinemann on behalf of the Chartered Institute of Marketing 1995 The CIM student workbook series marketing , The Marketing series

Available at 4 libraries