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edited by Melanie Wallendorf, Gerald Zaltman
Wiley c1979 Theories in marketing series
Available at 24 libraries
edited by William R. King and Gerald Zaltman
Westview Press 1979 Westview special studies in information management
Available at 15 libraries
Gerald Zaltman ... [et al]
R. E. Krieger 1978, c1973
Available at 2 libraries
edited by Gerald Zaltman and Thomas V. Bonoma
American Marketing Association 1978-
1978 , 1987 , 1990[VOL.4]
Available at 11 libraries
edited by Gerald Zaltman and Thomas V. Bonoma ; Cosponsored by the American Marketing Association, the Marketing Science Institute, and the Graduate School of Business, University of Pittsburgh
University Microfilms International c1978
Available at 4 libraries
ed. Thomas V. Bonoma & Gerald Zaltman
American Marketing Association c1978
Available at 21 libraries
by Thomas V. Bonoma, Gerald Zaltman and Wesley J. Johnston
Marketing Science Institute c1977 Report / Marketing Science Institute no. 77-117
Gerald Zaltman, David H. Florio, Linda A. Sikorski
Free Press c1977
Available at 31 libraries
Gerald Zaltman, Robert Duncan
Wiley c1977
Available at 30 libraries
Randall L. Schultz, Gerald Zaltman, Philip C. Burger
Dryden Press c1975
Available at 9 libraries
Sidney J. Levy, Gerald Zaltman
Prentice-Hall c1975 The Prentice-Hall series in economic institutions and social systems
: pbk
Available at 36 libraries
Gerald Zaltman and Mark A. Chesler ... [et al.]
John Wiley & Sons c1973 A Wiley-Interscience publication
[by] Gerald Zaltman, Robert Duncan [and] Jonny Holbek
John Wiley & Sons. Inc. 1973 A Wiley-Interscience publication
Available at 32 libraries
[Edited by] Gerald Zaltman, Philip Kotler [and] Ira Kaufman
Holt, Rinehart, and Winston [1972] Holt, Rinehart and Winston marketing series
Available at 10 libraries
ザルトマン著 ; 廣瀬芳弘, 来住元朗訳
好学社 1971.12
Available at 89 libraries
Gerald Zaltman ; under the general editorship of William F. Massy
Harcourt, Brace & World c1965 The Harbrace series in business and economics
volume editor, Manjit S. Yadav ; contributors, Ajay K. Kohli, Rohit Deshpandé, Bernard J. Jaworski
Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 5
: hb
Available at 8 libraries
volume editor, Luc Wathieu ; contributors, Deborah J. MacInnis, Daniel C. Smith, Christian Pinson
Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 4
volume editor, Melanie Wallendorf ; contributors, Vince Barabba, Wesley J. Johnston, Kathryn Braun LaTour
Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 3
volume editor, Robin A. Coulter ; contributors, Alladi Venkatesh, Elizabeth C. Hirschman, Jerry Olson
Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 2
