ID:DA02846712
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Anil Menon and James B. Wilcox
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-108
Available at 4 libraries
A. Parasuraman, Valarie A. Zeithaml and Leonard L. Berry
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-114
Available at 5 libraries
prepared by Corinne Faure, Lisa Klein
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-109
Available at 3 libraries
Nirmalya Kumar, Jonathan D. Hibbard and Louis W. Stern
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-115
Ida E. Berger and Vinay Kanetkar
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-110
Abbie Griffin and John R. Hauser
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-116
Sanjit Sengupta and Louis P. Bucklin
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-117
Barry L. Bayus and Raj Mehta
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-120
Vithala R. Rao and Joel H. Steckel
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-121
Yvonne Cariveau Karsten and Deborah Roedder John
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-122
Paul N. Bloom, Julie Edell, and Richard Staelin
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-123
prepared by Marjorie Adams, Joseph LaCugna
Marketing Science Institute c1994 Report / Marketing Science Institute no. 94-124
Marketing Science Institute 1993 Report / Marketing Science Institute no. 92-135
Available at 2 libraries
John C. Narver, Robert Jacobson, and Stanley F. Slater
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-121
Michel Tuan Pham, G. David Hughes, Joel B. Cohen
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-116
Kusum L. Ailawadi, Paul W. Farris, Mark E. Parry
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-117
Harish Sujan, Barton A. Weitz, and Nirmalya Kumar
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-119
Paul M. Herr, Peter H. Farquhar and Russell H. Fazio
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-120
Michael D. Hartline and O.C. Ferrell
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-122
George S. Day
Marketing Science Institute c1993 Report / Marketing Science Institute no. 93-123