ID:DA03788123
Rajeev Batra
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edited by Rajeev Batra, Colleen Seifert, and Diann Brei
Routledge 2016
: pbk , : hbk
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volume editor, Meryl P. Gardner ; contributors, Rajeev Batra, William J. Havlena, T.J. Olney
Sage 2015 Legends in consumer behavior . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 3
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Amitava Chattopadhyay and Rajeev Batra with Aysegul Ozsomer
Tata McGraw-Hill Education 2012
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McGraw-Hill c2012
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edited by Rajeev Batra, Punam Anand Keller, Victor J. Strecher
M.E. Sharpe c2011
: hardcover
edited by Linda M. Scott, Rajeev Batra
Lawrence Erlbaum Associates 2003 Advertising and consumer psychology
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edited by Rajeev Batra
Kluwer Academic Publishers c1999 The William Davidson Institute series on transitional and emerging economies
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David Shepard Associates, Inc. ; with individual contributions by Rajeev Batra ... [et al.]
McGraw Hill c1999 3rd ed
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Rajeev Batra, John G. Myers, David A. Aaker
Prentice Hall c1996 5th ed
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Irwin Professional c1995 2nd ed
David A. Aaker, Rajeev Batra, John G. Myers
Prentice Hall International 1992 4th ed
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David Shepard Associates, Inc., with individual contributions by Rajeev Batra ... [et al.]
Dow Jones-Irwin c1990
edited by Rajeev Batra and Rashi Glazer
Quorum Books 1989
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by Rajeev Batra and Michael L. Ray
Marketing Science Institute 1984 Report / Marketing Science Institute no. 84-108
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