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edited by George Fisk, Johan Arndt, and Kjell Grønhaug
Marketing Science Institute 1978 Report / Marketing Science Institute no. 78-104
Available at 9 libraries
by John E.G. Bateson ... [et al.]
Marketing Science Institute 1978 Report / Marketing Science Institute no. 78-112
Available at 13 libraries
by Peter R. Dickson and William L. Wilkie
Marketing Science Institute 1978 Report / Marketing Science Institute no. 78-117
Available at 14 libraries
by John A. Miller
Marketing Science Institute 1978 Report / Marketing Science Institute no. 78-115
Available at 12 libraries
edited by Warren J. Keegan and Charles S. Mayer
American Marketing Association c1977 Proceedings series / American Marketing Association
Available at 19 libraries
by Robert D. Buzzell and Paul W. Farris
Marketing Science Institute 1976 Report / Marketing Science Institute no. 76-120
Available at 1 libraries
Marketing Science Institute 1976 Report / Marketing Science Institute no. 76-110
by Stanley M. Ulanoff
Marketing Science Institute 1975 Working paper , Preliminary research report
Available at 3 libraries
Paul Nowill
Marketing Science Institute 1974 Working paper
by Ronald C. Curhan
Marketing Science Institute 1974 Working paper , Preliminary research report
Available at 2 libraries
by David B. Montgomery, Charles B. Weinberg
Marketing Science Institute 1974 Special report / Marketing Science Institute
by Stephen A. Greyser
Marketing Science Institute [1974] Special report / Marketing Science Institute
by Scott Ward, Daniel B. Wackman ; Ronald Faber, assistant project director, Gerald Lesser, project consultant
Marketing Science Institute [1974?] Working paper , Preliminary research report
by Robert L. Steiner
Steven L. Diamond, Scott Ward, Ronald Faber
by Alvin J. Silk and Terry Vavra
Marketing Science Institute 1974 Report / Marketing Science Institute no. 74-100 , Working paper , Preliminary research report
by Michael L. Ray
by Rex Brown
Marketing Science Institute 1973 Working paper , Preliminary research report
by Bert C. McCammon, Jr